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Sorca Terms of Service


Effective date: November 6, 2026


These Terms of Service (“Terms”) are an agreement between you and Adamant Media LLC, doing business as Sorca (“Sorca,” “we,” “us,” or “our”) and govern your use of sorca.ai, the Sorca platform and dashboard, and any AI search visibility (AEO), SEO, PR, and reputation management services we provide (together, the “Services”).


If you use the Services on behalf of a company, you agree to these Terms for that company and confirm you have authority to do so. In that case, “you” means the company. If you do not agree to these Terms, do not use the Services.


1. The Services


Sorca helps brands understand and improve how they appear in AI assistants and search engines. Depending on your plan or engagement, the Services may include AEO audits, technical optimization, topic authority and content work, citation building, visibility analytics, reporting, and access to the Sorca dashboard.


The specific services, deliverables, fees, and term for a paid engagement are set out in an order form, proposal, or statement of work that we both accept (an “Order Form”). If an Order Form conflicts with these Terms, the Order Form controls for that engagement.


2. Accounts


You must give accurate information when creating an account and keep it up to date. You are responsible for keeping your login credentials secure and for all activity under your account and workspace, including activity by people you invite. Tell us right away at admin@sorca.ai if you believe your account has been compromised.


You must be at least 18 years old to use the Services.


3. Connected accounts


You may choose to connect third-party accounts, such as Google Analytics or Google Search Console. By connecting an account, you authorize Sorca to access the data described in our Privacy Policy and confirm that you have the right to grant that access. You can disconnect at any time. Your use of third-party services is governed by their own terms, and we are not responsible for them or for changes they make to their data or APIs.


4. Fees and payment


Fees are set out in your Order Form or on your chosen plan. Unless the Order Form says otherwise:


  • Fees are billed monthly in advance and are due on receipt.

  • Fees are non-refundable, except as required by law or as expressly stated in your Order Form.

  • Fees do not include taxes, which you are responsible for (other than taxes on our income).

  • If payment is more than 15 days late, we may suspend the Services after giving you notice.


We may change our prices with at least 30 days’ notice. Changes apply from your next billing period.


5. Your responsibilities


You agree to:


  • Give us timely access to the information, accounts, approvals, and people we reasonably need to deliver the Services

  • Make sure the information and materials you give us, including product claims, are accurate and that you have the right to share them

  • Review and approve content before it is published when an Order Form calls for your approval

  • Comply with all laws that apply to your business and your use of the Services


Delays in providing access or approvals may delay deliverables.


6. Acceptable use


You may not:


  • Use the Services for anything illegal, deceptive, or harmful

  • Ask us to create fake reviews, fake testimonials, undisclosed paid endorsements, or other misleading content

  • Upload malware or try to break, overload, probe, or bypass the security of the Services

  • Scrape, copy, resell, or reverse engineer the Services, except as the law allows

  • Access data or accounts you are not authorized to access

  • Use the Services to build a competing product


We may suspend or terminate access if you break these rules.


7. No guaranteed results


AI assistants and search engines are run by third parties that change their models, ranking systems, and answers often and without notice, and their outputs can vary from one query to the next. Because of this, Sorca does not guarantee any specific ranking, traffic, citation, mention, recommendation, review, or revenue outcome. This applies to every plan and Order Form. Any results, case studies, or estimates we share are examples or projections, not promises of future performance.


Visibility metrics and reports reflect the data available to us at the time they are generated and may not capture every query or model response.


8. AI-generated content


Some parts of the Services use AI to generate analysis, recommendations, or draft content. AI output can be inaccurate or incomplete. You are responsible for reviewing any output before you rely on or publish it, unless we have agreed in an Order Form to review and publish it for you.


9. Intellectual property


Our property. Sorca owns the Services, including our software, dashboard, methods, templates, frameworks, and know-how, and any improvements to them. These Terms do not transfer any of our intellectual property to you.


Your property. You own your brand assets, your website content, and the data you provide or connect (“Customer Data”). You give us a limited license to use Customer Data only to provide and improve the Services for you, as described in our Privacy Policy.


Deliverables. Once you have paid the fees for them in full, you own the final content and deliverables we create specifically for you under an Order Form, such as articles and page copy. We keep ownership of our underlying tools, templates, and methods, and we may reuse general know-how we gain from the work.


Feedback. If you give us suggestions about the Services, we may use them without any obligation to you.


Aggregated data. We may use aggregated and de-identified data that does not identify you or your brand to analyze trends and improve the Services. This never includes Google user data.


10. Confidentiality


Each of us may receive non-public information from the other. Each of us will use the other’s confidential information only to perform under these Terms, protect it with reasonable care, and not disclose it except to employees and contractors who need to know it and are bound by similar obligations, or as required by law.


11. Term and termination


These Terms apply from the time you first use the Services until your account and all Order Forms end. Each Order Form’s term and renewal are set out in that Order Form. If an Order Form does not say, either of us may end a monthly engagement with 30 days’ written notice.


Either of us may terminate immediately if the other materially breaches these Terms and does not fix the breach within 15 days of notice. When the Services end, you must pay any fees owed, your access will stop, and we will delete your data as described in our Privacy Policy. You can ask to export your data before termination.


Sections that by their nature should survive termination will survive, including fees owed, intellectual property, confidentiality, disclaimers, limitation of liability, and indemnification.


12. Disclaimers


Except as expressly stated in these Terms or an Order Form, the Services are provided “as is” and “as available.” To the fullest extent allowed by law, Sorca disclaims all warranties, express or implied, including warranties of merchantability, fitness for a particular purpose, and non-infringement. We do not warrant that the Services will be uninterrupted or error-free.


13. Limitation of liability


To the fullest extent allowed by law:


  • Neither party will be liable for any indirect, incidental, special, consequential, or punitive damages, or for lost profits, revenue, or data, even if advised of the possibility.

  • Each party’s total liability arising from these Terms will not exceed the fees you paid to Sorca in the 12 months before the event giving rise to the claim.


These limits do not apply to your payment obligations, a party’s indemnification obligations, or liability that cannot be limited by law.


14. Indemnification


You will defend and indemnify Sorca against third-party claims arising from your Customer Data, the materials and claims you provide to us, or your violation of these Terms or the law. Sorca will defend and indemnify you against third-party claims that the Services, as provided by us, infringe that party’s intellectual property rights.


15. Changes to these Terms


We may update these Terms from time to time. If we make material changes, we will notify you by email or in the Services at least 30 days before they take effect. Continuing to use the Services after that means you accept the updated Terms.


16. Location and disputes


Sorca is based in the United States. Before filing a claim, each party agrees to try to resolve the dispute informally by contacting the other for at least 30 days.


17. General


These Terms, together with any Order Forms and our Privacy Policy, are the entire agreement between us about the Services. If any part is found unenforceable, the rest stays in effect. A failure to enforce a right is not a waiver. You may not assign these Terms without our consent, but we may assign them as part of a merger, acquisition, or sale of assets. Neither party is liable for delays caused by events beyond its reasonable control. We may list your company name and logo as a customer unless you tell us not to.


18. Contact us


Adamant Media LLC, doing business as Sorca


Email: admin@sorca.ai


Website: sorca.ai